Job Description

Are you a seasoned Marketing or Creative Specialist looking to make a change? Are you looking for a great, locally owned business with a strong history, a high-functioning team, and steady growth? Are you looking for a long-term career with opportunities for personal development and professional advancement? Join our team as Vandor's newest Creative Specialist!

At Vandor, we are committed to ensuring all team members are part of a culture that is all about YOU. Vandor offers competitive pay and provides a fast-paced, low-stress, friendly environment where you will have the opportunity to make a difference, day in and day out.

SUMMARY:

The Creative Specialist works in a team environment to provide a constant stream of visual content for marketing and communication channels. This role will facilitate development strategies on behalf of Vandor Funeral Products by contributing to and leading marketing initiatives. This role ensures that products and services are successfully marketed and can be supported by Sales and Customer Service. This role will work cross-functionally with Management, Product Design, Engineering, Purchasing, Accounting, Finance and Pricing, and Production within the organization. This role supports sales growth and enhances the customer experience by developing content primarily in the form of campaigns, email communications, and print materials. This role is focused heavily on the marketing of paper and wood products.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

· Contribute to ensure positive customer experiences.

· Creation of print marketing materials such as industry publications and catalogs.

· Target audience demographics and review previously successful marketing campaigns. Work as a team to accomplish tasks by setting deadlines and making adjustments to achieve better engagement with consumers.

· Effectively communicate and promote marketing goals and metrics across several cross-functional teams to innovate on media, artwork usage, functionality, and workflows.

· Display confidence in making decisions or voicing opinions, even if unpopular.

· Consistently strive to improve the current operational workflow and identify efficiencies.

· Assist with digital asset management and archiving, including transferring, renaming, backing up, and uploading.

· Actively participates in marketing meetings.

· Effectively communicates and promotes goals and metrics of Vandor Funeral Products marketing campaigns.

· Research advertising trends, competitor pricing, and product markets.

· Assist the Digital Marketing Specialist in improving and maintaining the website user experience to help achieve sales goals.

· Manage timelines for campaign implementation.

· Coordinate with marketing and product design team.

· Participate in product design and evaluation and market opportunities.

· Serve as a liaison with and facilitate projects between internal customers/departments, production leadership, vendors, and external customers to create advocacy content according to sales/forecasting needs.

· Organizes trade show appearances, including booth rental, displays, and promotional items.

· Attends trade shows and professionally represents Vandor.

· Understand the purpose and execution of non-disclosure agreements.

· Complies with safety regulations and maintains clean and orderly work areas.

· Performs all other duties as assigned.

QUALIFICATIONS:

· Must be a team player, able to work successfully with interdependent teams.

· Must be able to pivot in a fast-paced environment.

· Must be able to motivate others to achieve and maintain excellence.

· Must be a self-motivated self-starter who sets goals and objectives and develops realistic action plans to ensure achievement.

· Must possess the analytical and problem-solving skills to perform the job effectively.

· Must have above-average computer skills.

· Attention must be paid to detail and accuracy, including product nomenclature, descriptions, units of measure, and other details used in marketing content to ensure consistency and preservation of the integrity of the data.

· Ability to retain and recall information, including product knowledge, to work efficiently.

· Must possess exceptional planning and organizational skills, including prioritizing and planning work activities to use time efficiently and plan for additional resources when needed.

· Must have the ability to perform mathematic equations quickly and accurately.

· Maintains excellent attendance and punctuality, including the start of the day, meetings, and appointments, and ensuring work responsibilities are covered when absent.

· Must be dependable, including, but not limited to, following instructions, responding to management direction, taking responsibility for own actions, keeping commitments, committing to completing work on time to reach goals, completing tasks on time, and notifying the appropriate person if an alternate plan is deemed necessary.

SUPERVISORY RESPONSIBILITIES: This position has no supervisory responsibilities.

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EDUCATION and/or EXPERIENCE: A high school diploma with additional relevant formal education, certification, or equivalent experience is required. Experience with (or the ability to quickly learn and utilize) the Adobe Creative Suite or similar creative software, Microsoft Word, is required. Microsoft Excel and experience with a CRM system are preferred.

LANGUAGE SKILLS:

· Possess strong verbal and written communication skills.

· Has ability to read, comprehend, proofread, and write the English language as it relates to safety, job responsibilities, and other essential communication.

REASONING ABILITY:

· Possess strong reasoning skills, including analyzing problems and identifying, implementing, and rationalizing solutions.

PHYSICAL DEMANDS: The physical demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

· Must be able to lift, push and pull objects weighing up to 50 pounds consistently, with heavier weight necessary at times.

· Must be able to walk, stand, bend and twist for extended periods of time.

WORK ENVIRONMENT: The work environment described below is representative of the surroundings an employee encounters while performing the essential functions of this job.

· Primarily office environment with frequent visits to Manufacturing floor.

· Personal protective equipment is required as defined within the hazard analysis sheet defined for this position.

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