Developer: Technical Marketing
2111 NE 25th Avenue ,Hillsboro OR (97124-5961)
Can be Remote but need Local to AZ,OR
Please share resume on jaswinder.kaur@compunnel.com
Minimum Qualifications:
• Bachelor’s degree in marketing, communication, or a related field. MBA preferred
• 5+ years of product marketing experience
• Developer marketing experience is a plus.
• Experience working with technical audiences and technology products.
• Knowledge of major industry trends in Computer Vision, Generative AI, Edge and IoT solutions.
• Strong written and verbal communication skills
• Ability to prioritize multiple projects and work independently.
• Ability to work effectively in a collaborative, cross-functional environment.
Key Responsibilities
• GTM: Formulate go-to-market strategies to drive product adoption and support sales and revenue objectives.
• Messaging: Create clear product messaging to show the value proposition for different audiences, including developers and B2B/enterprise.
• Content Strategy and Storytelling: Develop developer marketing content such as blogs, whitepapers, webinars, and demos to craft engaging product narratives for various marketing channels, events, and product launches.
• Website Strategy: Develop and implement a comprehensive website strategy that effectively supports ECG products and engages target audiences.
• Sales Enablement: Develop sales materials like customer presentations, battlecards, and benchmarks to help sales teams engage effectively with current and potential customers.
• Cross-functional Collaboration: Collaborate effectively with product management, engineering, vertical business leads, technical evangelists, campaign/event managers, and PR.
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