Manager, International Brand Marketing
We are looking for a dynamic and innovative marketer to help grow Brand awareness and consideration internationally of Pluto TV, Paramount’s FAST streaming service. Reporting temporarily to the VP, International Marketing while the Sr. Director, International Brand Marketing is on maternity leave, this role on the streaming marketing team will help define and execute our international brand marketing strategy across all its territories. This Brand Manager will manage the planning and execution of brand and content marketing campaigns, in collaboration with the US Domestic brand team. We seek to hire a marketing professional with experience in developing marketing strategies with strong background in brand and content, while elevating executional excellence both internally (strategies, presentations, memos, cross-functional collaboration) and externally (campaigns, creative assets).
The candidate will support full end to end content marketing strategies across brand; for top to mid of the funnel/brand metrics improvement and low funnel/growth performances based on rapid experimentation and validated learning. As international Brand Manager, the candidate will be working to ensure the right execution of a global strategy but also to strengthen our global brand approach and positioning. The candidate also needs to be familiar with data management and data science to consume data — passionate about measuring performance and understanding what drives consumer behavior with the experience to turn those learnings into action.
In this role, the candidate will be joining a fast growing, quickly evolving organization, where the ability to wear many hats and help on many fronts will be crucial. The candidate has a track record of creativity, operational excellence and using analytics to drive results. This person must also have strong written and verbal communications skills, a passion for brand, content, and strong cross-functional collaboration skills.
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Req# VIAJP00001243
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